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Zuccari s.r.l.

15 Mar 2010

“The best draining product? The one which does not introduce new toxins!”

Although it sounds like a nonsense, after a quick analyses of the draining world it suddenly comes out how products aiming at eliminating exceeding liquids, more often than not run into quite an evident problem. Though using many highly performing active principles for detoxifying the body, many draining/depurative products contain preservatives, alcohols, sugars or colourings: all of these elements involve the natural production of new toxins!
ZUCCARI Research and Development Department started from this simple consideration to fine tuning the new fisiodiur line, already present on the market from 2005 in the classic version, widen in 2007 with three new references and counting now on two new versions: “fruttiblù”, limited edition for 2010, and start up, with active principles doubled in each dose.
The very cornerstones all along followed for fisiodiur formulation well represent ZUCCARI philosophy in this contest. Let’s see them one by one:
• No preservatives
Preservatives are a double edged sword. It is true that they help to preserve the product, but they due this activity, at least in part, sacrificing the activity of the phyto-compound. That’s not all: they produce a notable number of toxins, and the result is that they go towards the very proper raison d’etre of the product itself. fisiodiur formulation is so rich in active components that it can grant the product auto-preservation, keeping by the way unaltered its proper features.
• No added sugars
Sugars favour a metabolic alteration which involves a supplementary accumulation of toxins: a contradiction for a product which aims at the depuration of the body! Right for this reason, for the fruity versions ZUCCARI has chosen to use sucralose, a sweetener which passes through the organism without being metabolized in any way. As a consequence it is calorie-free, it doesn’t rise tooth decay and can be used without any contraindication by those who are affected by diabetes. On the contrary, fisiodiur classic, pays for being the older brother. It contains fructose, the main sugar of fruit and honey: though it belongs to the category of sugars, it is endowed with plenty of positive virtues making it widely better than saccharose. Sucralose has actually a lower glycemic index than sucralose, a higher sweetening capacity and a slower release.
• No added water( )
Since some year on ZUCCARI has been working in the direction of taking off added water from products, since it has no finality in terms of product efficacy. Water is technically described as an excipient, i.e. an inactive substance into which active principles are dissolved. Therefore, where it isn’t strictly necessary for formula reasons, it can be easily eliminated. Nevertheless, the prudent consumer who cares for the value for money is usually carried to underestimate this aspect and finally ends paying water as an active ingredient.
• No alcohol
Alcohol can effectively contribute to increase the efficacy of the product, but at the same time, it risks to mine the functionality of excretory organs, compromising their efficiency and generating a discreet amount of toxins which should be at the end eliminated by the organism. The efficacy of fisiodiur has been optimized so much that the presence of alcohol results even superfluous.
• No colourings
The function of colourings is often more than aesthetic: it is linked to a disorientation finality, which helps to get the product blurred, hiding its imperfections. ZUCCARI doesn’t use any colouring: with fisiodiur we have nothing to hide!
• With standardized extracts
Quality on the first place. Standardized extracts grant for constancy in the efficacy of the product, they are synonim of declared quality and of crystal clear and coherent choices towards the target of ZUCCARI products, made by aware and more and more informed consumers, who know how to read a label and buy just when they can recognize the fundamental requirements.

That is why fisiodiur ZUCCARI is a unique product. Its winning formula counts on the use of 12 completely natural components. From their synergy comes out a really complete food supplement, acting in five different directions: it helps to expel exceeding liquids (DRAINING); stimulates liver and kidneys (DEPURATIVE); pushes intestinal functionality (REGULARIZING); contributes to an optimal oxygenation of tissues (IMPROVING OF MICROCIRCULATION); integrates mineral salts which may go lost in the acuaretic action (RIMINERALIZING).